What are some fresh/innovative ideas in terms of ecommerce and marketing?

gi_scarlet13 · by **gi_scarlet13** » Mon Jun 12, 2006 4:04 am

I have an interview this morning for an internet company. I have very strong research/analytic skills, but am new to the marketing side of things. Any ideas would be greatly appreciated. Thank you.

imisidro · by **imisidro** » Mon Jun 12, 2006 4:23 am

Read about concepts such as

Web 2.0 http://www.oreillynet.com/pub/a/oreilly/tim/news/2005/09/30/what-is-web-20.html
user generated content http://www.masternewmedia.org/news/2005/12/28/usergenerated_content_is_online_content.htm

and publications like Internet Retailer http://www.internetretailer.com/ which covers industry strategy for online merchants.